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OUR LATEST BLOG POST

a graphic that calls out 20 Years of Midan

20 Years of Midan!

By Midan Marketing | Marketing

Reading time: 3min

Get your party hats ready: Midan is turning 20 this month!

Think back to when you were 20 years old. Pretty naïve, right? In human years, “20” is still early days; the runway feels very long. But in business, making it 20 years is a MILESTONE, especially for a small business… a niche marketing agency… that specializes in meat. As the first agency of its kind, Midan was a unicorn. The odds of succeeding weren’t in our favor.

That makes us especially delighted to celebrate being around for two decades. A brief look back reveals that what initially helped shape Midan has also given it staying power.

OTHER RECENT BLOG POSTS
a graphic that calls out 20 Years of Midan

5 Reasons to Keep Educating Consumers

5 Reasons to Keep Educating Consumers

With age comes wisdom. That is the proverbial saying, right? I'd like to believe it now that I am um... well, now that I have more experience! Perhaps the saying should be With experience, comes wisdom. This month Midan Marketing turns 20! Since we consider ourselves...

Why Your Corporate Website is the Ultimate Virtual Showroom

Why Your Corporate Website is the Ultimate Virtual Showroom

As a web developer, I'm often asked why companies even need a website. When I hear, “Why should I invest marketing dollars into developing and maintaining a website when so many other methods are available?” Ouch! That gets me right in the heart.  It's true; consumers...

Learning From the Olympics: Lessons for the Meat Industry

Learning From the Olympics: Lessons for the Meat Industry

I love the Summer Olympics. I love hearing the background stories about the athletes, learning of the sacrifice their families make for them to become the best at their sport. I love the suspense of the medal battle that happens when the world’s best congregate in one...

You Are Not Your Target Audience

You Are Not Your Target Audience

If you are a packer/processor, when is the last time you did a store check through the eyes of the consumer? I am talking about standing in front of a retail meat case and really looking at your branded items — not from your perspective of everything that goes into...

RESEARCH

INSIGHTS THAT
ENGAGE

Get the data to understand the meat consumer; anticipate and adapt to the disruptions reshaping the industry.

Meat Consumer Segmentation 3.0

Get the latest far-reaching meat industry insights to help grow your business through data-driven results.

WORK

Captivating Creative, Strategy-Driven Results

Live your beef life

Certified Piedmontese® Beef

HELPING A BRAND TARGET AND REACH ITS AUDIENCE

Chairman's Reserve The Judge Video Storyboard

Chairman’s Reserve® Meats

ENCOURAGING CONSUMERS TO “UNLEASH THEIR CHEFSPIRATION”

AMC logo signage

Annual Meat Conference

REBRANDING THE MEAT INDUSTRY’S BIGGEST SHOWCASE

bubba Burger packaging

BUBBA burger®

HELPING A LEADING BRAND FLEX ITS STRENGTH